Media Systems and Communication Technology

CMST 432 Media Systems and Communication Technology

Recommended Text and Materials

Hanson, R. E. (2018) Mass communication: Living in a media world (7th ed.). SAGE.

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Recommended Resources for Additional Exploration

The Mass Communication student companion website: http://edge.sagepub.com/hanson7e (Links to an external site.)

This site is a particularly good resource for review of course materials.

 

 

Chapter 9 Television: Broadcast and Beyond

 

1. Discussion post: Content and Class Representation.

 

· Visit the entertainment website for your favorite TV network, or one that you watch a lot, such as http://abc.go.com/ , http://www.bravotv.com/ , and http://www.cwtv.com/ .

· Browse around the different shows that are on that network and take note of the types of people and lifestyles which seem to be represented most often.

· What social class is most often represented in different shows?

· What professions do characters have?

· How do your observations match up with what you read in Chapter 9?

· Why does the entertainment media industry so often portray affluent lifestyles rather than poor or working-class experiences?

· Think in terms of ideology and in terms of the economic pressures of the media business.

 

 

2. Nielsen Ratings – Chapter 9

 

Compete the ratings academy and write a paragraph on what you learned? Discuss what areas fascinated you the most. http://ratingsacademy.nielsen.com/

 
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